Press Release from Filinvest Hospitality Corporation:
The Filinvest Consortium led by Filinvest Hospitality Corporation (FHC), a wholly-owned subsidiary of Filinvest Development Corporation (FDC), was awarded a 25-year term lease agreement by the Bases Conversion and Development Authority (BCDA) and the John Hay Management Corporation (JHMC) over a 5,700-square meter property at the heart of Camp John Hay (CJH) in Baguio City. The lease agreement will allow Filinvest to develop a new 200+ room hotel and strengthen its hospitality presence in Northern Luzon. The new build property will be the first dual-brand property under the Grafik and Quest brands and will be managed by Chroma Hospitality Inc. (CHI).
“We thank BCDA and JMHC for trusting Filinvest. Being the center of the Cordillera Region, Baguio City has always been one of the company’s top priorities. This unique opportunity will allow us to develop a full-service hotel in CJH, one of the most prime locations in Baguio. It offers the whole package— exclusivity, nature and panoramic views in the heart of Baguio,” said Francis Gotianun, Senior Vice President, FHC.
The agreement was signed by BCDA President and CEO Vince Dizon, JHMC President and CEO Allan Garcia, and FHC Senior Vice President Francis Gotianun during a simple ceremony in Taguig City on December 9, 2020.
“This year may be challenging, but we continue to look ahead and see a bright future. The hotel will be ready to welcome guests in 3 to 4 years in line with the full recovery of the tourism sector. As early as now since the loosening of the lockdown and implementation of more efficient health and safety protocols we are beginning to see signs of that recovery,” added Gotianun.
Gotianun said that the company believes that Baguio will remain a top tourist and business destination due to its unique climate, culture, tourist attractions, and accessibility. Travel time has already been significantly cut with the completion of the Tarlac-Pangasinan Expressway (TPLEX) and will be further reduced once various infrastructure projects are completed.
“FHC commits to support the recovery and growth of tourism in Baguio through its investment in world-class hospitality developments. We look forward to being part of the Baguio community and becoming its hotel of choice” Gotianun said.
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About Filinvest Hospitality Corp. and Chroma Hospitality Inc.
Filinvest Hospitality Corporation (FHC), a wholly-owned hospitality development and asset management subsidiary of Filinvest Development Corporation (FDC). FHC oversees a portfolio of 1770 keys which caters to various segments of the hospitality sector through the Crimson and Quest brands. It has a robust pipeline of future hotel developments across the Philippines.
Chroma Hospitality (CHI) is a joint venture, full-service hotel management company between FDC and Archipelago International of Singapore. It manages the following properties: 290-key Crimson Resort and Spa in Mactan, Cebu; 345-key Crimson Hotel in Filinvest City, Manila; 192-key Crimson Resort and Spa at Station Zero in Boracay; 427-key Quest Hotel and Conference Center in Cebu City, 43 - Key Quest Service Apartments Cebu, the 309-key Quest Plus in Filinvest Mimosa+, Clark, Pampanga, and the 164-key Quest Hotel in Fora, Tagaytay.