Consulting Services for the Specialized Communication Program: Strategic Regional Communication and Investor Relations Campaign For Clark


1.           The Bases Conversion and Development Authority (BCDA), through its 2017 Corporate Budget approved by the BCDA Board of Directors, intends to apply the sum of Eight Million Five Hundred Thousand Pesos (PhP8,500,000.00)  inclusive of all applicable taxes, fees, and incidental expenses, being the Approved Budget for the Contract (ABC) for the Consulting Services for the Specialized Communication Program: Strategic Regional Communication and Investor Relations Campaign for Clark.  Bids received in excess of the ABC shall be automatically rejected at the opening of the financial proposals.

 2.           The Eligibility Documents, including the Terms of Reference (TOR) for the project may be downloaded from the BCDA website ( or can be secured from 9 November 2017 to 22 November 2017, from 8:00 a.m. to 5:00 p.m. and 23 November 2017 until 9:00 a.m., at the BCDA Corporate Center, 2/F, Bonifacio Technology Center, 31st Street, corner 2nd Avenue, Bonifacio Global City, Taguig City—except Saturdays, Sundays and Holidays. 

 3.           BCDA now calls for the submission of eligibility documents for Consulting Services for the Specialized Communication Program: Strategic Regional Communication and Investor Relations Campaign for Clark.  The Consultant’s work includes but shall not be limited to the implementation of a holistic communication campaign in order to build investor confidence in BCDA and its various projects in Clark to prospective investors and key business leaders in the Asia Pacific region.

 4.           A Pre-eligibility Conference for the discussion of Eligibility Documents will be conducted on 20 November 2017 at 11:00 a.m. at the BCDA Corporate Center, with the same address given above.

 5.           Prospective bidders must submit their Eligibility Documents on or before 23 November 2017 (Wednesday) at 9:00 AM at the BCDA Corporate Office (same address above).  Applications for eligibility will be evaluated based on a non-discretionary “pass/fail” criterion.  The Opening of Eligibility Documents is on the same day at 9:30 AM at the BCDA corporate office (same address above).

5.           The BAC for Consultancy shall draw up a shortlist of at most seven (7) consultants from those who have submitted the eligibility documents, and have been determined as eligible in accordance with the provisions of Republic Act (RA) 9184, otherwise known as the “Government Procurement Reform Act”, and its Implementing Rules and Regulations (IRR). Shortlisted bidders shall be entitled to submit bids.

 6.           The bidder must be registered with the Philippine Government Electronic Procurement System ( as a legitimate service provider for government requirements and must have the following qualifications:  

 a.        The Consulting Firm must strictly be a communication firm with a regional affiliation in the Asia Pacific.  

 b.        The Consulting Firm must have handled at least three (3) communication projects either for government or private firms.

 c.         The Consulting Firm must have at least five (5) years business operations.  In the case of joint ventures, any of the partners should have at least five (5) years business operations.

 d.        The Consulting Firm must have a partner affiliate in the Asia Pacific region that :

                                 i.          has at least five (5) years business operations;

                              ii.          an established regional presence in handling clients in government, multinational and/or financial institutions, and doing investment promotions, stakeholder and reputation management, strategic communications solutions, cross-market research and/or business advisory services in the Asia Pacific region;  

                            iii.          has a  strong and established presence in the ASEAN and the Asia Pacific region—with at least one (1) office within the region aside from the Philippines.

                             iv.          has strong and established media network in the Asia Pacific, that includes ASEAN-member countries, as well as China, Japan, Hong Kong, Taiwan, and/or Australia.

                               v.          must have handled at least three (3) projects in the abovementioned industries amounting to at least half the price of the Approved Budget for Contract (ABC).  

 e.              The Consulting Firm must assign a communication team with the following qualifications:


Years of experience in the Asia Pacific region, relevant to his function in the team

Number of projects handled which are similar to the requirement

Communication Strategist

at least 10 years

at least 10 projects

Project Director

at least 5 years

at least 5 projects

Publicity Management Specialist

at least 5 years

at least 5 projects


at least 3 years

at least 3 projects


f.          Any Consulting Firm which is directly associated or which may be directly associated with any entity which has a conflict of interest in, or bias against the  BCDA Group shall be disqualified from bidding for the Consulting Services for the Specialized Communication Program: Strategic Regional Communication and Investor Relations Campaign for Clark.

 7.           The Consultant must be assessed based on the most favorable compliance of the criteria set by BCDA.

 8.           The criteria and rating system for short listing are:



Required Minimum Score

1.  Applicable Experience of the Consultant



2.  Qualification of personnel who shall be assigned to the project


3.  Current Workload of the personnel relative to capacity


Current Workload Relative to Capacity pertains to the ratio between one (1) proposed key personnel to current number of projects he/she is handling.




100 %




8.      Shortlisted eligible bidders may purchase the Bid Documents at a non-refundable fee of Php10,000 at the BCDA Corporate Officer (same address above).

 9.   Bidding shall be conducted through open competitive bidding procedures and is subject to the conditions for eligibility as specified in the IRR of RA 9184.

10. Bidding is restricted to Filipino citizens/sole proprietorships, cooperatives, and partnerships or organizations with at least sixty percent (60%) interest or outstanding capital stock belonging to citizens of the Philippines.

11.     BCDA shall evaluate the bids using the Quality-Based Evaluation (QBE) procedure.    

12.  The Contract for the Specialized Communication Program:  Strategic Regional Communication and Investor Relations Campaign for Clark shall be completed within six (6) months from receipt of Notice to Proceed (NTP).

13.    The BCDA reserves the right to reject any and all bids, declare a failure of bidding, or not award the contract at any time prior to contract award in accordance with Section 41 of RA 9184 and its IRR, without thereby incurring any liability to the affected bidder/s.

14.  For further information, please refer to:


Acting Head – Secretariat

Bids and Awards Committee for Consultancy Services

Tel. No. (632) 575-1763

Email address:

BCDA Corporate Center

The BCDA Group is a prime mover of national development. We transform former military bases and properties into premier centers of economic growth in partnership with the private sector with integrity, excellence and efficiency in the stewardship of government resources. We create sustainable urban communities to uplift the lives of Filipinos.

2nd Floor, Bonifacio Technology Center 31st St., corner 2nd Avenue Bonifacio Global City, Taguig Metro Manila 1634

P.O. Box #42 Taguig Post Office,
Taguig, Metro Manila

Trunkline: (632) 8575-1700
Fax (632) 816-0996